Social media & networking, Tips

Length for retweeting

One of the more obviously powerful things about Twitter is the ReTweet – where one user effectively “forwards” a Twitter post from another member.

If you are an organisation posting on Twitter, and you are aiming for a ReTweet, care should be taken to keep the character length of your post even shorter to allow for the “RT @<yourid>: ” at the beginning of a message, where “<yourid>” is your Twitter username.

It’s a simple thing (and reasonably obvious), but I find it’s an easy thing to forget when you aren’t used to it, or under time pressure…

(If ReTweeting is important to you, Dan Zarrella’s analysis of ReTweet trends and corresponding report.)