Music posters on a wall
Business 2.0, Social media & networking, Software & web applications

Where should we (virtually) meet?

Recently I had occasion to kick of an interesting and inspiring dialogue with some colleagues and friends around the idea of digital making (a subject that, for those of you that know me from my time with the IDX Initiative, is close to my heart).

One of the things we were discussing/thinking about is how the recent changes to the school curriculum to include coding (one of the more positive developments, among plenty of not so good bits) will have a big impact on teachers. I suspect many will be thrust into a position where they need to pick these ideas and concepts up quickly, and conversely that the resources currently available are not yet at a standard to meet their needs.1

Having had the privilege of meeting a bunch of digital makers2, and had some great conversations with teachers wanting to engage in these sorts of activities, I felt it would be useful to connect these two groups, and using “off the shelf” social networking tools seemed to make the most sense.

What seemed like a “no brainer” raised some interesting questions for me around social network tools and how we engage with them. Continue reading

Power_Aware_Cord
Business 2.0, Design, Sustainability

Digitally connecting to nature

I recently spotted a short doco/interview piece where Sir David Attenborough meets US President Barack Obama for a short interview on Sir David’s 89th birthday (the full interview is embedded below).

One part of the exchange caught my attention. At around 14:15, Sir David says:

Well, it is an extraordinary paradox isn’t it, that the United Nations tells us that over 50% of the human population on the planet are urbanised, which means that to some degree they are cut off from the natural world. And after all some people are totally cut off, they don’t see a wild creature from dawn to dusk unless it’s a rat or a pigeon. And yet at the same time, mass media can inform those people what the natural world is … if they don’t understand the workings of the natural world, they won’t take the trouble to protect it. That’s one of the roles that the media should have. Of maintaining a link between the population and understanding what goes on the natural world. Because why should they give up money, or taxes come to that, to protect the natural world, unless they actually care about it.

And later (~16:30) , President Obama indicates:

…what we’ve been doing is trying to initiate ways to get more children and young people to use the [national] parks, and as you said, so many of these kids are growing up cut off. They’re sitting on the couch, playing video games. If they experience nature its through a television screen, and just getting them out there so that they’re picking up that rock and finding that slug. They’re seeing that bird with colours that they’ve never seen before.

The discussion continues along these lines, the gist being that we need kids to get out into the natural world, discover it, to regain that connection to the natural world. And, I would suggest, to rediscover the connection between our individual actions and the impacts they have. For example, we flick on the switch to use power from burning coal a long distance away, creating pollution etc. If we had to burn that coal in our house for our energy use, we’d very quickly understand the ramifications. But we are so removed, this impact is barely even considered. Continue reading

NGOs & Nonprofits, Social media & networking

Digital “deprivation” challenge

Next week I’m participating in a workshop being hosted by the Smith Family which will be utilising design thinking methodology to explore “transformational thinking around how the organisation can best leverage new foundation technologies and systems to help reduce the digital divide.”

In the lead-up to the event, the team at the Smith Family have asked if we could participate in what they call a “digital deprivation challenge”:

To improve our understanding of how we can better support our students and their families we need to first understand what it is like to be one of our students or at least a part of their family. So here is your challenge should you choose to accept… and we strongly encourage you to do so!

During a weekend between now and the workshop we would like you to experience what it is like to be electronically disconnected. This means no electronic devices or screens for a whole weekend – and documenting your experience.

What we are asking you to do is to turn off your smart phone and put it in a top drawer till the weekend is over. Close your laptop and leave it in the office over the weekend. When you get home go and switch off your WiFi and leave it off till Monday morning. Kick your tablet under the bed and leave it there.

Sounds tough hey! Well we think this challenge will help put you in the mindset of what it is like to live disconnected in a world where everything and everyone is connected. It will give you a small insight into what it is like for our students and their families, and more importantly what they are missing out on because of their circumstances. Hopefully you will then be in a much better position to be creative for our Design Thinking session.

Ostensibly the challenge aims to engender a sense of empathy with the people we aim to serve within the context of the workshop. While I think all involved recognise that this is far from a true test, it will be interesting to journal the approach and see how it plays out. Kudos to the Smith Family for trying something a bit different by having this as part of proceedings.

Part of the reason I’m posting here is that I won’t be online this weekend, and thus if you call, SMS, tweet, or FB mention me, I won’t know about it ;) Some might suggest that’s bliss! But I’m sure it’s going to throw up all manner of challenges given how much my patterns of behaviour have changed over the past few years to be so digitally-centric.

No Google Maps, no quick check-ins when trying to co-ordinate to meet with someone, no quickly searching for an answer to that nagging question, no train times, no safety net if I’m out on a mountain-bike trail (or even just trying to get in or out of an unfamiliar location).

I’m looking forward to hearing from others in the workshop about their experience…

Business 2.0, Design, Sustainability

Business 3 point oh?

Do you remember when “Web 2.0”, “Enterprise 2.0”, “Business 2.0″ was the (overhyped, much maligned) buzz word of the moment? It referred to the shift in the business world towards integrating social media and networking—both technologies but also models of engagement in and outside an organisation—into their operations.

Organisation ROI, Purpose, Network models

I was thinking about this recently, and realised that this is a large part of what Zumio is all about—not so much on the “social networking in the enterprise” sense (which would potentially link more to the Shared Value principle of “Redefining productivity in the value chain”, but more in the “Reconceiving products and markets” sense. Tossing around some ideas the other day, I jotted down the following Venn diagram (I’m a designer, what more is there to say?) that captures some of the essence of this thinking.

Seeing these “three pillars”, and building on the idea of “Business 2.0”, I thought what if it was called “Business 3.0”—with 1.0 being about returns, 2.0 being about the network model, and 3.0 connecting this to social responsibility and purpose.

I thought to myself, no doubt someone’s already tried to claim the term. And of course, they have. Fast Company use the term to define social and environmental responsibility. And the University of Queensland Business School put forward a Core Capabilities—Partnership, Community, Transparency, Trust—that look remarkably similar to some things I’ve written before ;)

When I look around, I can find lots of beacons that crossover between two of these spheres. For example, BCorps and shared value combine the ideas of purpose and return. Recent and up-coming conferences like the Social Good Summit and Purpose.do also explore this space. “Enterprise 2.0”–orientation, and considerations of the networked organisation (such as that outlined by Tim O’Reilly in his article Networks and the Nature of the Firm point to the overlap of the network organisation driving returns.

But I’ve not seen a lot of consideration about how these three sphere’s combine.

Perhaps there’s an assumption that any competitive organisation nowadays has to be digitally enabled, and thus, any forward thinking for-purpose organisation has that aspect down. But my experience is that this is far from reality.

And there is real power in combining all three.

The on-demand economy (I’m with commentators that eschew the term “sharing economy” for such enterprises) is a probably the best example of how these three elements can be combined, with commercial success.

Many of the biggest success stories in this space have significant environmental and social flow-on effects (many of them positive). AirBNB (unlocking value in underutilised space in the built environment, (at its best) enabling stronger social connections), Uber (unlocking the value of vehicles and, again, (at its best) enabling stronger social connections), iTunes + music sharing services like Spotify (reduction in packaging and materials use making CDs, transporting physical product etc.) and car rental services such as GoGet—serve as examples of digital technology supporting the process of dematerialisation.

Some other examples, looking from a different angle, are enterprises like Chuffed and StartSomeGood point in this direction, leveraging network organisation in the form of crowdfunding to support social projects. (One could argue that Kickstarter’s decision to become a BCorp puts them in a similar position.)

Each of these examples creates positive social and/or environmental outcomes and rely on network organisation models to achieve their goals, enabled by digital technology (that is, digital technology reduces the transaction cost for co-ordinating effort and value creation).

In each of case, the “digital” component is more than just the “product”. Uber and AirBNB are not just an app. The “apps” they create are an integral component to the overall success of the model, but it is the underpinning models of operation and value creation that are the key to their success.

When we say “we help for-purpose organisations build products and services that thrive in a connected world”, this is what we mean… It’s about creating a business strategy that harnesses network effects, supported by digital technology, to achieve meaningful results. Regardless of what we call it—“Business 3.0” or something else—we’re excited by the possibility of bringing more of these types of services to life, supporting the co-creation of value between organisations and their stakeholders or customers.

Diagram outlining a hierarchy of attributes for a minimum viable product
Business 2.0, Design

The role of delight in a Minimum Viable Product

A few weeks back a brief post from our friend Adrian @ Pure and Applied rekindled some previous thinking about the idea of a Minimum Viable Product.

(Vladimir Blagojevic has created a terrific introduction/guide to Minimum Viable Products for those that aren’t familiar with the term.)

Adrian’s post pointed to a wonderful diagram by Jussi Pasadena (@jopas)—an adapted version of this diagram is included at the top of this post—about what I think is a common misconception as to what a Minimum Viable Product is, focusing too heavily on the basic functional building blocks of a product or service offering.

I’ve previously termed this idea as the Minimum Inspiring Product. Other’s have circled around this same concept with different terminology: Minimum Lovable Product, Minimum Delightful Product etc. In essence, I think we’re largely referring to the same thing—that while it’s critically important not to get carried away with overbuilding, it is important to include in a product or service elements that delight. Continue reading