Grid of connecting nodes on a screen. Image source: https://www.flickr.com/photos/jason-samfield/7906765044/
Business 2.0, Sustainability

A (financially) sustainable internet of things (pt. 1)

I read with interest a recent post by, well… (ahem)… The Internet of Shit (herein IoS) that calls out the internet of things’ dirty little secret.

The article starts by making some (valid) points about the plethora of devices that are starting to emerge that are connected to the internet for no real purpose or value. Sure, they might be cute or novel (and sometimes that can help us rethink things or look at the everyday from a different perspective). But in a time of relative affluence, and declining wellbeing and environmental health, it begs real questions about value and the need for more crap.

But the crux of IoS’s argument runs a little deeper, looking more specifically at how internet of things (IoT) products are often only financially sustainable by “monetize the monotonous that was never even interesting to any at-scale business”. Continue reading