Perhaps unsurprisingly I’ll be talking about service design. As one of the founders of Saasu (full disclosure: Saasu is a Zumio client and I personally remain a shareholder) I know that the principles of service design have always been a core part of what the company does. This commitment, I think, is reflected in my conversation with CEO Marc Lehmann when he first spoke to me about the conference. He was emphatic in making it clear that the conference will be 100% focused on supporting Saasu customers, not spruiking products or services.
So my talk will be exactly that — I’ll be exploring service design from the perspective of Saasu’s customers and how it impacts SMEs, accountants and the finance industry. I’m looking forward to sharing some of our learnings on how design thinking can deliver practical benefits and to get feedback from participants at the conference on how they see service design working (or not working) for them. I’m looking forward to attending the whole conference — it’s shaping up to informative and inspiring day…
Photo from one of Mickey Kovari’s Flashpoint Labs at Evans High School. Photo by Nana.
Just a quick note to say that I’ll be doing a short (<20 min) presentation and joining a panel discussion with Mickey Kovari and Janine Cahill at COFA on Tuesday night (3 Apr).
The theme of the evening is Art, Design and Social Enterprise and we’ll each be exploring our experiences in designing for sustainability. Given the depth of experience of the other panelists I expect I’ll get a lot out of the evening.
The event is part of the COFA Talks series. Details are:
Date: April 3, 2012 Time: 6–8pm Where:
COFA lecture theatre: EGO2
Cnr Oxford Street and Greens Road
The presentation makes mention of Les Robinson’s “5 doors” model — just a quick mention that Les runs workshops on this model and facilitation techniques, including some later this month.
My understanding is that the talks were recorded, so once the audio is ready I’ll do my best to sync it all up… But in the meantime you can get the gist from the the presentation + speaker notes (PDF 18.3 MB), which contains further pointers to some of the references I mentioned in my talk.
Thanks to everyone who participated in the research process — both behind the scenes and as participants — but special mention to Sharon Lee and Penny Hagen for their input into both the workshopping process and presentation, and to BJ Fogg for kindly granting me permission to use his model in the slide deck.
I’m really excited to be presenting at the UX Australia conference this year, being held in Sydney. I’ll be presenting on our learnings from our work to date with the FlavourCrusader initiative, including the session we ran at the last Social Innovation Sydney event.
Designing for sustained behaviour change benefits from consideration of additional factors than those found in a purely commercial context
User experience techniques can be utilised to provide an understanding of “enabling” (and conversely ‘disabling’) factors of behaviour change, as these often present themselves only in context of use
Novel rapid testing and research techniques can be utilised to simulate such context in a group testing environment
User interface design choices take on extra gravity when considering behaviour change as an outcome. For example, applied appropriately, game mechanics can be a powerful driver to encourage desired behaviours beyond product use.
On that last point I’ll definitely be interested to attend Paris Buttfield-Addison’s talk Gamification sucks: Lessons from the field, though I suspect from the description we have somewhat similar views on the matter ;)
In fact, I’m humbled to be included in such a diverse and inspiring field of presenters, including contributions from our friends at Digital Eskimo, Rob Manson, and Oliver and Rod from Mobile Experience, among others.
It looks like a fantastic event, which given the feedback I’ve heard from past years’ events is the norm — well worth picking up an early-bird ticket for I’d say…
Thanks to everyone who came to see the presentation at Web Directions South yesterday, and sorry we weren’t able to have a bit more discussion at the end of the session — some great questions and ideas came up that I would have liked to explore further. I’ve posted the presentation to Slideshare: